Stefan Dömelt2017-01-10T10:14:53+01:0010. January 2017|Categories: Know-how, News & Expertise|Tags: auma, auma, definitions, international, international, trade fair, Trade fair, ufi, ufi|
Practically every self-confident trade fair advertises itself as “international”. But in many cases it’s not clear what that actually refers to, and above all: above what level of exhibitors or … › more
Anne-Cathrin Böhl2016-07-20T09:31:31+02:0013. June 2016|Categories: Know-how, News & Expertise|
In exhibitors’ brochures, press releases or on the organiser’s website one often comes across indications of area in relation to an exhibition which are accompanied by the terms gross or … › more
Anne-Cathrin Böhl2025-07-10T16:43:11+02:0020. November 2015|Categories: Know-how, News & Expertise|Tags: trade fair visitor|
The main decisive factor determining whether an exhibitor is successful is whether the visitors expected by the exhibitor are actually in attendance. A lack of clarity about the visitor structure … › more
Anne-Cathrin Böhl2025-07-10T16:43:11+02:0020. April 2015|Categories: Know-how, News & Expertise|Tags: exhibitor, exhibitor|
When is a company considered to be an exhibitor at an exhibition? If its products can be seen anywhere at the exhibition, perhaps? Not quite, because in that case exhibitions … › more
